Inspired by nature to create comfortable and durable outdoor clothing: this is the motivation of prAna, a Californian brand founded in 1972 and recognised today by climbing, yoga or simply nature enthusiasts.
Inspired by nature to create comfortable and durable outdoor clothing: this is the motivation of prAna, a Californian brand founded in 1972 and recognised today by climbing, yoga or simply nature enthusiasts.
Prana
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Prana: a perfect harmony with nature
Prana was founded in 1972 in California by two climbing and yoga enthusiasts. The American company specializes in designing clothing and equipment for these disciplines. The brand's name is inspired by Sanskrit, a classical language of Brahmanic civilization. It refers to the breath and vital force that circulates within and between us. Prana represents the harmony found between sport and ourselves.
The name perfectly represents the products and philosophy of the company. The brand is renowned for the comfort and durability of its products. Since its inception, the brand has aimed to create environmentally friendly products that respect the world around us. Over the years, its mission has remained the same: to design clothing in harmony with nature.
Prana: responsible clothing for your outdoor activities
The first Prana garments were handmade by the founders. The company quickly expanded worldwide and moved away from this artisanal production. However, Prana remains true to its convictions and follows defined responsible guidelines. This includes not only the design of its products but also the values it strives to uphold.
For climbers and yogis alike, Prana has become a leading and committed brand. Its range includes men's trousers, women's t-shirts, and yoga mats. Our experts have selected their favorite clothing for climbing and yoga:
The Vaha Pant is a favorite among all our outdoor sports enthusiasts. Whether for climbing or yoga, it is a must-have. It is ultra-comfortable, stretchy, and very durable. True to the brand's values, it is made from natural hemp and recycled polyester.
An essential accessory, the Viva Trucker cap perfectly protects you from harmful sun rays. It is extremely comfortable and will be ideal for accompanying you on your long days in nature.
Discover our entire range of Prana clothing and equipment on Hardloop
At Hardloop, we aim to offer our customers the most suitable clothing and equipment for their adventures. In our HardGreen initiative, we commit to selecting durable and environmentally friendly products. This is why Prana products hold a special place for us. With a worldwide reputation among climbing and yoga enthusiasts, the Prana brand has a unique spot in our selection.
Don't hesitate any longer and choose Prana clothing for your favorite activities. Do you have a question about a specific product? Contact our HardGuides, who will be happy to answer your questions and provide you with the most suitable selection for your needs.